A sneak preview of what's in store for the event
Wow! We are less than four weeks away from World Conference and business is booming. This is a follow up to my 2009 New Years message that I made a couple days ago — the one I promised to send out this week.
By now I hope you have resolved to make 2009 your year — the year that you made it happen and broke free from working for someone else's dream. I hope you are seeing yourself in a new light with a new identity at a Pin Level that will give you more ongoing income and freedom than ever before. I hope you followed my advice and instructions to set new goals and go through the five steps I outlined last time to write a goal statement.
Just as important, I hope you are committed to being at World Conference in Miami from February 4-7 to get empowered with knowledge, enthusiasm, passion, clarity and direction. And I applaud you if you are one of those individuals who have decided to take the shortcut to success by getting others there in your group, as well as some new quality prospects. Undoubtedly it is the shortcut because they leave these events so enlightened, determined, and know exactly what to do — they will go build the business with or without you! I guess you could say that makes you what I call a hopeless success. It doesn't matter if they are stable, waiting, Go Now, been in it a while, or new to the business. This is a fresh beginning and a whole new era for Market America.
There couldn't be a better time than now to make it happen, because people are listening more than ever. People are looking for answers and we have the ultimate solution. We have an immediate fix for people's economic woes, as well as a long-term, permanent solution for financial independence. Americans, and people all around the world for that matter, need to hear our message. More importantly, they need to see and understand what we do and how it can change their lives.
We are riding the crest of a tidal wave toward the paradigm of the future. There is a strong riptide pulling business away from store retailing and flooding Internet marketing, because it is so much more efficient and cost effective. We are developing technologies and adding partners, which makes us superior when compared to any other business model. We are simply the best because we have people power, where a Customer Manager serves as a personal interactive guide on the Internet and a professional product broker.
It is important to understand that the economy crashed in the financial markets at the top of the pyramid — not at the bottom where most Americans make it happen day by day. People are still productive and ambitious, want to work hard, and are willing to do what it takes to maintain their lifestyles and buying habits. But they are looking to buy smarter.
Furthermore, we offer an entrepreneurial opportunity that does not require going into debt or financing, and it is designed for the average person with vision and ambition to climb to economic freedom. People need (and are looking for) a plan B like never before.
The proof is in the pudding. We have experienced both sales growth and recruiting growth in all markets over the last two months, while other businesses have slowed down, have been contracted, or simply have gone out of business. People not only need to hear our message and be shown our plan, they need to see the light. They need to feel the power, the energy and catch the fever of belief and passion to really understand it. Then, they will know for themselves and be committed to doing it for their own reasons, with the confidence that they can make it work.
The only way to make this happen is to tell someone about it, show them video clips of these remarkable events, and then sell them a ticket. You can also get other people who have been to one to give their testimonial as to how powerful an experience it is. Quite possibly the hardest part about all this is finding a ticket to sell this late in the game! But don't stop until you do. Ask everyone in your organization or call 800-232-8590.
Your biggest reason for going the extra mile to get everyone in your group there is that there are so many new releases, new developments, new products, new programs and so much training and so many credible experts communicating powerful messages that you can't possibly explain the magnitude of it to your organization. Those who do not attend are now six months behind and you have plenty of work to bring them up to speed. That is too much work for me. I would rather work smarter than harder by getting them there for the incredible speakers to explain everything! It is smarter to work harder now to get them there, rather than to work harder afterwards to explain everything. Besides, when they are there, you have instant duplication — and it is the power of duplication that makes the plan work.
In addition to attaining six months of knowledge and development over three days in warm, sunny Miami alongside the most positive, fun, forward-thinking people in the world — the discounts and special offers alone at International Convention or World Conference offset the price of going. We always make sure that the people who attend get rewarded for being there through special discounts, introductory offers or blowouts. Just ask someone who has been there!
Here's a sneak preview of what to expect:
• Loren will be unveiling the rest of her new ma University major about shopping on the Internet and using your Portal to save and make money. She gave 25 percent of it at the Upper Level Training in December and IT WAS A HIT! People's eyes were opened and there was a groundswell of enthusiasm and light bulbs going off left and right. People see the power of the Portal and how to create an incredible shopping experience for themselves, their friends and their customers. It is addictive! She shows how to create the same look for less, how to get special offers, how to get the biggest bang for your buck, and how to maximize IBV. She is the Martha Stewart of Internet shopping and the Anna Wintour of online fashion. She is informative, high powered, and funny!
• Steve Ashley will not only unveil amazing new developments in maMyWorld including music, dining and fashion (plus what's to come), he also shows you how to use entertainers, artists and lifestyles of celebrities to ultimately drive more traffic and merchandize products on the Portal. He will show you the future of maMyWorld — the new channels to come like fashion, sports, video games, emerging artists, etc. and how we use it to drive traffic to the site and sell more products.
• As our new VP of Internet Marketing, Steve Ashley will show you how to use our new maChatterbox social network to prospect, recruit, and sell products. He will use a live example of people who have jumped Pin Levels doing exactly this. He will show you the new features of maChatterbox, the direction it is going, and how it will surpass Facebook and MySpace this year. He will show you what will happen with the room selections and how you will be able to sell products out of the different rooms!
• Steve Ashley will be showing you the other half of the Portal University major. Loren presents the shopping part and Steve will discuss the Portal marketing aspect of it. Just like ma brands on the Portal, SEO directs people looking for what we have straight to the site, and they trickle down to you. Utilizing similar technology, we are now launching a program where you can promote and market your own site! Steve will be teaching programs provided by the company like Google AdWords, but also marketing strategies that you can employ personally to make your own Portal become a magnet to customers.
• Phil Guido will team up with Steve Ashley to teach how to use One-to-One Marketing with your site, how to increase BV on the site, how to increase sales, and how to effectively market your site to multiply the customers and sales. Phil and Sue's Portal did $285,000 in sales last year. Imagine if you did that and duplicated that in your group. The proof is in the pudding!
• Next, Marc Ashley will enthrall you with all the new Portal and Internet improvements, additions, bells and whistles, and accomplishments. We have taken a quantum leap in this area. He will demonstrate the new search engines, the new partnership not only with Google, but with Microsoft, to make it scream. Yes, Microsoft will be there to announce the partnership. We are on the verge of not only having more products than Amazon, but better search capabilities with better recommendations and comparative shopping.
• You will learn about the power of the Digital Powerline and how to benefit from viral marketing to all your customers and prospects. Discover how you can use this revolutionary new tool to dramatically increase recruiting and sales. You will see how the ads link to the Universal Shopping Cart on the Portal to translate into more sales and how much more likely a sale is when someone gets the online version and can click to buy.
• We will unveil the Digital Newsstand where people can get their favorite publications online, and we'll show how it drives traffic to the site and how it is linked to the Portal. Every time someone clicks on an advertisement, it sends them to YOUR Portal to buy that product if you sold the subscription. When someone reads a digital magazine, there is a high probability that they click on ads or content they like and it goes directly to the Portal. It sells the products for you! Learn how it works and how to use it to grow your business.
• Dennis Franks will present a powerful perspective on where Market America is in the evolution of the industry from a historical point of view, along with a reality check on our model, the One-to-One Marketing engine, and why we are about to experience incredible growth for years to come. He will substantiate it with facts, reason and logic. This is a presentation your new people won't want to miss. It was a hit in Taiwan and at the ULT!
• Then, during one of the most popular presentations, we will explain how ma is ahead of the curve with breakthrough, revolutionary new product releases to be unveiled by Marty Weissman and Tanya Smith. Sorry, I wish I could tell you more, but I am prohibited from letting the cat out of the bag. You just have to be there!
• Our Chief Medical Officer, Dr. Blumenfeld, and our Clinical Faculty for nutraMetrix® is back for our Doctor's Panel segment, to discuss the clinical research, nutraMetrix program, new advances, Gene SNP™, the coming of electronic medical records, and all we are doing to stay at the forefront of science and medicine as we work together to change the face of health care one patient at a time. Learn why nutraMetrix is the fastest growing major in our business and how you can take advantage of it.
• Learn about the merger of the NMTSS, Sales Team, and Training — in addition to how we are taking the ma University to a new level on the road. Meet Dean Dennis Franks and the dean of each university major and their teams. Learn what their plans are for 2009 and how you can use the university recruiting strategy to more than double the size of your business without doing them all yourself. Learn how to use the university strategy to recruit!
• The NMTSS has been totally reorganized and revitalized with a new plan, new regions, new programs and new rules. Kevin Buckman is taking it into the field with his team. He is working directly with Dennis Franks to implement the university major recruiting program in each area. He has regional directors that are the top earners working with him to set up 90-Day Fast Track teams in every region. This will blow your mind. See how you will benefit and how to get on board.
• Kevin Buckman will teach how to use the Preferred Customer incentive and point program to increase sales. He will introduce and launch the apprentice program where Preferred Customers can earn their way into the business.
• Learn about the new streams of revenue from advertising and international Internet sales and the bonus pool that will give you another income stream and even bigger checks. Learn how you and your team will earn money for being online, making the Portal the home page, and getting your customers online. That's right, you will be paid for being online in the binary system. This new program will rock the country.
• And you won't want to miss this — we have a plan that we will hit as a team to start paying customers to shop on your Portal this year. We'll use teamwork to hit the goal together, and then it starts. We are building the bonus pool as we speak — right now. We pay customers ma dollars. Market America dollars are like cash because you can spend them on anything through the Portal — from the Mall Without Walls™ or any of our thousands of Partner Stores. That covers everything and anything someone could want to buy, so essentially they are the same as cash. Imagine the effect of that in today's economy. Imagine what that will do to your sales growth. I am pregnant again with this baby — and it is going to be a beauty! It is important for you to know what needs to be done first for it to begin, so stay tuned. It will happen this year.
• The next frontier for me and the business is creating the ultimate customer experience — the ultimate shopping experience. I will define the plan and the landscape for you. It begins with addictive functionality of the Portal, a product search, recommendations, and comparative shopping. It is so good that you can't live without it. Add in a ma UFO or Customer Manager being a personal shopping guide and you have the most pleasant experience found anywhere on the Internet. It's addictive — like a cell phone becomes a lifeline, a blackberry becomes a crackberry, Google is now a verb that means search and find, and the Internet becomes a way of life. We push through alerts — the best buys, offers and deals to the customer based on what they want or are interested in. No longer do you need to even look, we bring the deals directly to the customers. Combine that with the incentives of being paid to be online and making the ma Portal your home page, and we actually pay customers to shop. Insane! Revolutionary? You are right. Be there to learn about it from me.
• The Motives® renaissance is here. A new, incredible, top-drawer product line with new packaging and a fresh new look. Better colors, better customization, better products for application, nationally renowned makeup artist training, new training program and trainers, a new field training team headed by Laura Laire, a new field leadership team, new hands-on leadership by Loren Ridinger, national branding, advertising, publicity, and promotions. It is fabulous! It is absolutely the best program, system and line out there. It is getting national recognition. Be there for the launch — you have to see it to believe it. We customize a look for a client that they can duplicate.
• Learn all about how we are increasing IBV together, as well as our advertising revenue program, and the bonus pool we are building to pay you with!
• Once again, Elizabeth Weber and her team demonstrate why now is the right time and the right place to make it happen. They will speak passionately on how to build Fast Track teams and maximize results to hit Pin Levels fast.
• As always, we have breakout seminars with the experts addressing areas of specialization that you are interested in.
• I am going to unveil a new program that is as powerful as the NMTSS. Most of you know that the NMTSS is the best system out there — building from event to event is extremely powerful and the training grows your business while providing stability. But we can double the effect by having a systematic curriculum of audio learning and programming.
Let me teach you how I programmed my brain for success and leveraged growth and duplication to create success just like the NMTSS does. Imagine the NMTSS times two in your business. We are including the entire downloadable audio training and motivational program as part of the SubKit so that everyone has it. We are providing a fool-proof method to download and transfer to a CD or iPod. That takes the excuse away for not getting the CDs. We even offer preloaded iPods and chips for Voitel® phones.
I will show you the curriculum, how to get your people to follow it, and how you monitor it. It is as fundamental as attitude and knowledge — the first step of the Basic 5. Let me teach you how to do it and it will change your business forever. I haven't been this excited since I introduced the Basic 5 and the NMTSS. This will make you and your group into hopeless successes. Just let me climb into that pill and you take me. Let me get into your head at World Conference. You will not be the same!
Now, as if that weren't enough, there is more that sets this World Conference apart from all the other national conferences and conventions. I have never seen so much come together at once in the way of technology, systems and new releases. My vision and what I have been preaching is becoming a reality before your eyes. So make sure you are there and your eyes are open, or else you might miss the rest!
• There's a very good chance that the Governor of Florida, Charlie Crist, who has often been mentioned as a future presidential or vice presidential candidate, will speak on entrepreneurism as the solution to our economic woes and celebrate Market America's leading role in this movement.
• To celebrate the launch of the maMyWorld music/entertainment Portal and the Market America Latino/Hispanic opportunity, we are close to finalizing a major concert for the night after the general sessions. This would support the charity ALAS for its commitment to saving children in underdeveloped countries through nutrition and building schools — an organization sponsored by major Latino artists. This event would bring legendary 17-time Grammy-winner Alejandro Sanz, the magic voice and hips of Shakira, the Latin rock star Paulina and others to our stage to perform during a promotion for both ALAS and Market America.
Also, we are in final discussions with Jennifer Lopez to appear and perform for ma and her children's hospital foundation. It is all being finalized as we speak. It will be widely covered by the media and it will be over the top, taking things to a new level. In between sessions, during lunch, and at the networking social, we will have emerging artists being debuted on maMyWorld. We hear that Dennis Franks and Second Look will be on stage too!
What can I say — besides the media exposure, traffic to the site, recruiting power and supporting great causes — we are going to have FUN. This will be an incredible time.
• That will lead into a Spanish opportunity presentation on Saturday night with celebrities and national figures there. Everyone should be networking and getting referrals to get Spanish-speaking prospects from the Miami area, especially since it has a huge Latino/Hispanic population.
The bottom line is that I have never been more excited, because it just seems like our time has come — the timing is right and all the pieces of the puzzle are coming together at once to make the dream and vision a living reality for every UFO and customer this year. It will be monumental! It will be historic and you will want to be there with a record number of people for yourself. Once World Conference is over, it's over — you have to play catch-up and then wait for 2009 Convention in August for another opportunity to make a quantum leap. So let's make it happen. I'll see you in sunny Miami February 4-7.
Keep growing!! I believe in you!
JR Ridinger
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